There is a lot going on out there in the social sphere.

Here's what we've got to say about it.

3 Tactics to Grow Your Instagram Following

With so many social media platforms available, it can be overwhelming to come up with strategies that will increase your brand’s followers on each social network. To help you out, we’ll focus today on the second-largest social outlet that we’re all familiar with -- Instagram . With over 1 billion…

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3 LinkedIn Metrics You Should Start Tracking

As the world of digital marketing continues to evolve, there’s one thing that is always consistent -- the measurement of success of one's efforts. Whether you are running a campaign or just evaluating your content strategy on a specific platform, it’s always important to analyze the results. For…

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This is the Type of Content Social Media Users Trust

“Hey you! Buy our product. Who am I? It doesn’t matter. This thing is really cool, and will change your life, buy it now.” All too often this is how marketers choose to pedal their products, and all too often the user just strolls right on by. I have to shake my head scrolling through my social…

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Where Social Media Was Used for Good During COVID-19

How has your social media feed felt lately? Can you easily picture a bunch of arguments and name calling? Us too. Tensions are high, and it can be tough to navigate all the conflict on social media. Here at BrandGlue, our team is tuned in to social media every single day. And while the conversations…

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Mid-Year Round-Up: Major Social Media Changes of 2020 So Far

It’s been a doozy of a year, folks. We knew some interesting things would go down with it being an election year. But I must admit I did not expect COVID-19 and the Black Lives Matter movement to join the roiling conversations on social media! Here’s a recap of what we have noticed in the major…

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