Is AI-generated social media copy actually hurting engagement? We ran our own two-month experiment to find out. Using identical webinar topics, the same audience, and the same posting cadence, BrandGlue compared AI-written posts against human-written posts. The results surprised us: human-written…
There are a couple of social media news outlets we regularly monitor, and Social Media Examiner is one of them. Their 2020 Social Media Marketing Industry Report is a must-see, and we would definitely recommend you download and read it for yourself. In this year’s report, Michael Stelzner and…
Did you know that 14% of Americans have been the victim of identity theft? Whether from stolen credit cards, bank accounts or personal information, cleaning up the mess with the banks will take hours, not to mention wreaks havoc on your credit score. The easiest way to deal with identity theft is…
When Eric Jackson of Jackson Kayak first came to us, his dilemma was this: he had a great story to tell and an awesome product, but felt their social presence was a ways behind their competition. So with that, Eric and his team handed over the reigns and tasked our team at BrandGlue with building…
When the Phoenix Suns came to us, it was off-season. And not only was it off-season, but the NBA lockout was fast approaching. Usually we have a few months to rock our client’s fan pages, but this time, we had 30 days. We had to work fast. We set some goals, the main over-arching one being to “Test…