How Meta Verified Will Affect Brands on Social Media

Have you heard the news that Meta is going to be testing a $12 per month Meta Verified badge? It’s been quite the controversial topic in the social media world. In his recent Instagram update, CEO Mark Zuckerberg announced that this new subscription service rolled out first to Australia and New…

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Will AI Really Do My B2B Social Media Marketing For Me?

If you were like many people over the holidays, you gathered with friends or family, opened some presents, ate too much food… and tried out ChatGPT .  Yes, the tryptophan coma from Thanksgiving had hardly worn off before artificial intelligence research company OpenAI released this highly…

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Social Media in 2023: What to Expect in the Year Ahead for B2Bs

2022 was a year to remember! A social media mainstay is under new ownership, content consumption trends continue to shift, and new tools are being rolled out that could fundamentally change how we interact with our favorite platforms. There’s a lot to be aware of as we head into 2023, but here are…

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Mid-Year Round-Up: Major Social Media Changes of 2020 So Far

It’s been a doozy of a year, folks. We knew some interesting things would go down with it being an election year. But I must admit I did not expect COVID-19 and the Black Lives Matter movement to join the roiling conversations on social media! Here’s a recap of what we have noticed in the major…

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BrandGlue Employee Spotlight: Michelle Heathers

It’s time to showcase the “other half” of BrandGlue, VP of Community Management, Michelle Heathers. When Michelle and I decided to pursue this adventure together, we ventured into uncharted waters, but I could not be more happy with how things have evolved. We take pride in our close and long…

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