There is a lot going on out there in the social sphere.

Here's what we've got to say about it.

Social Media Engagement is Down? 7 Things To Do About It

Dropping social media engagement can be frustrating, but with the right strategy, analyzing performance, refining content, and building community, you can reignite interactions and keep your audience engaged. Here’s how.   If you've noticed a drop in engagement across your social media channels, don…

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The Buzz from BrandGlue: February 2025

This blog summarizes the major social news and updates that took place in February 2025. From new LinkedIn Predictive Audience capabilities to linking GA4 to Meta Ad Managers to a standalone Reels app, there were a number of updates that happened last month. Read on to stay in-the-know as we head…

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Spring Clean Your Social Media: A Quick & Painless Refresh for B2Bs

Spring is the perfect time to refresh your social media channels. BrandGlue’s guide walks you through easy steps to optimize profiles, paid campaigns, and boost engagement for a stronger online presence. Spring is in the air, which means it’s the perfect time to dust off your social channels and…

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The Buzz from BrandGlue: January 2025

This blog summarizes the major social news and updates that took place in January 2025. From improved ad attribution on LinkedIn to new Advantage+ AI features on Meta to a dedicated video tab launching on X, there were a number of updates that happened last month. Read on to stay in-the-know as we…

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4 Key Ways Social Media is Revolutionizing Executive Thought Leadership

Simply put, executives who aren’t leveraging social media are leaving opportunities on the table. Social media isn’t just for selfies or viral dance trends anymore. It’s become a powerful tool for leadership, communication, and driving business results. The best part? You just need to be authentic…

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