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Learn how to build B2B social media strategies that connect with real people through relatable content, creative formats, and a strong, memorable brand voice. When most people think of B2B marketing, they imagine dry whitepapers and content that makes you almost fall asleep mid-scroll. But here’s…
This blog summarizes the major social news and updates that took place in October 2025. From LinkedIn putting the previously free and self-serve competitor analysis behind a paywall to Meta taking over a small portion of targeting for exclusions in ad campaigns to Threads announcing disappearing…
AI is reshaping B2B social media, but it’s not replacing the humans behind it. After testing top AI tools, BrandGlue found they’re great for saving time, analyzing data, and sparking ideas — but they still miss the emotion, timing, and creativity that make content connect. The best results come when…
This blog summarizes the major social news and updates that took place in September 2025. From LinkedIn releasing new post send and save insights for profiles to Meta using AI interactions to improve ads to more ad formats coming to Threads, it was another busy month in the social sphere. Read on to…
Discover strategies to extend the life and reach of your B2B content, including leveraging podcasts, executive social media, and cross-channel promotion. You spend valuable time crafting an informative blog post, recording a podcast, or creating an engaging video, and then what? Creating great B2B…