Blog

Oct
24

4 Ways to Repurpose Webinar Content for Your Social Channels

by Michelle Heathers on October 24, 2018
4 Ways to Repurpose Webinar Content for Your Social Channels

Does your company do webinars? If so, you know full well the time, energy and money that is spent securing panelists, creating assets, promoting the event, and then—finally—presenting the webinar. But what happens afterward? Your hard work doesn’t have to disappear into the shadows of the internet. Here are four ways you can utilize webinar […]

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Oct
03

4 Ways to Optimize Facebook Dynamic Ads

by Zach Welch on October 3, 2018
4 Ways to Optimize Facebook Dynamic Ads

Sometimes it’s fun to remember the good ‘ole days of Facebook, when you’d push out an organic post for a brand and it’d garner 100 likes in an hour. While this still definitely happens, it is no longer the norm like it was ten years ago. Today, it’s a pay to play game, and being […]

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Aug
01

5 Lessons Marketers Can Learn from Taylor Swift

by Michelle Heathers on August 1, 2018
5 Lessons Marketers Can Learn from Taylor Swift

Most people wouldn’t think to mention Taylor Swift and marketing lessons in the same sentence. After all, what do a pop and country singer icon and marketing have in common? More than you might think. A few years ago, I was listening to a marketing podcast and came across an episode about Taylor Swift. Naturally, […]

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