Blog

Jun
07

Is Newsfeed Optimization Dead?

by Zach Welch on June 7, 2017
Is Newsfeed Optimization Dead

If you’re a social media junkie or marketer, you’ve probably heard the term “newsfeed optimization” (NFO). The term refers to the practice of trying to gain a visibility advantage in Facebook’s newsfeed, which launched nearly 10 years ago. In fact, the team at BrandGlue owes much of our early success as a social media agency […]

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May
18

5 Design Must Haves Before Creating Your Social Ad

by Joey Ponce on May 18, 2017
5 Design Must Haves Before Creating Your Social Ad

You’ve probably found yourself in the position at one point or another asking yourself, “Do we really need to spend money on graphic design?” Especially when you are thinking about presenting facts, you can’t help but wonder how much of a difference visuals really make. As a designer, I’m (of course) biased, but here at […]

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May
03

5 Creative Video Ideas for Social Media

by Zach Welch on May 3, 2017
5 Creative Video Ideas for Social Media

We’ve all heard how important video is for social media. We are expecting that video will account for 69% of all consumer traffic by 2017 and that social will be the front door to capture that traffic (if you want to nerd out over the data check out the Cisco research). But is it really […]

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Apr
20

3 Questions to See If 1-Click Buying Is Right For Your Brand

by Michelle Heathers on April 20, 2017
Social media ecommerce is on the rise, here are 3 questions to see if 1 click buying is right for your brand.

As a follow up to Monday’s post on important considerations to make before jumping into eCommerce on social media platforms, we thought we’d put together a list of questions for brands to ask themselves to see if 1-Click buying is right for you: 1. Is This Right For Your Audience? Different generations shop differently online. […]

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