Social Media News

Aug
07

Twitter Analytics Now Include Organic Tweets

by Michelle Heathers on August 7, 2014

Twitter ads can help amplify your message by reaching a specific targeted audience. In order to make the most of Twitter ads, it’s best to first build a strong organic presence on Twitter, since Promoted Tweets are simply organic tweets targeted to a specific audience. How can you tell which of your organic tweets or […]

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Aug
04

Simple Tools To Create Eye-Catching Visual Content

by Michelle Heathers on August 4, 2014

It can take more than a witty one-liner to grab your fans’ attention while they’re scrolling through their social media feeds. Stop them in their tracks and make them pay attention with eye-catching visual content. Don’t have a graphic designer on staff? Consider hiring us at BrandGlue! Go here to get a free Social Media […]

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Jul
28

4 Simple Tools To Track Google+ Performance

by Michelle Heathers on July 28, 2014

With over 300 million users and the ability to search social content and double engagement on Twitter, Google+ is a key social platform when it comes to reaching your audience online. Social Media Examiner shared four tools to track the analytics behind Google+, identify your key audiences and boost engagement: 1. Find Influencers and Evangelists […]

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Jul
21

Hashtags: What To Do And What Not To Do

by Michelle Heathers on July 21, 2014

With great power comes great responsibility. Hashtags have the power to elevate your social campaign, but they also have the power to ruin your brand’s reputation if used improperly. They can highlight trends, tie campaigns to chosen keywords, and isolate conversations. Understanding when to use hashtags and which terms to tie to your brand is […]

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