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Jun
24

6 Social Campaigns That Will Pull on Your Emotions

by Michelle Heathers on June 24, 2017
6 Social Campaigns That Will Pull on Your Emotions

What makes an ad have the power to move someone to action? A great ad is able to go past the surface level of selling a “product” and hit the audience where they feel it most — the heart strings. More and more companies are realizing the benefits of having human-centered advertising strategies. We are […]

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Apr
20

3 Questions to See If 1-Click Buying Is Right For Your Brand

by Michelle Heathers on April 20, 2017
Social media ecommerce is on the rise, here are 3 questions to see if 1 click buying is right for your brand.

As a follow up to Monday’s post on important considerations to make before jumping into eCommerce on social media platforms, we thought we’d put together a list of questions for brands to ask themselves to see if 1-Click buying is right for you: 1. Is This Right For Your Audience? Different generations shop differently online. […]

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