Tips

Jun
19

4 Tactics to Increase Instagram Stories Engagement

by Michelle Heathers on June 19, 2019

Remember way back in 2016 when Instagram Stories were thought to be a Snapchat rip-off and no one thought they’d last? Well, with more than 500 million people now viewing Instagram Stories every day, it could be argued that Stories are becoming the most important part of Instagram. While many brands have adopted Stories into […]

Read more
May
22

3 Common Social Media Marketing Mistakes (and How to Avoid Them)

by Michelle Heathers on May 22, 2019
3 Common Social Media Marketing Mistakes (and How to Avoid Them)

One tricky thing about social media marketing is that there often isn’t one “end-all-be-all” solution to achieve your goals. It’s all about testing, learning and optimizing future content. However, before you can implement any social media strategy, there are a few fundamentals you must absolutely get right before beginning. As the old saying goes, “don’t […]

Read more
Apr
24

3 Campaign Steps to Take Before Contacting Social Media Influencers

by Michelle Heathers on April 24, 2019
3 Campaign Steps to Take Before Contacting Social Media Influencers

Love it or hate it, social media marketing using influencers is here to stay. Spam or “fake” influencers aside, this method of marketing can be extremely valuable for brands, helping to extend their reach, build rapport with new audiences, and ultimately increase sales and revenue. As the marketing industry has evolved, influencer marketing has changed, […]

Read more
1 2 3 8